The hub for practitioners in advertising, branding & marketing insights
Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 1]

Being Fearless and Challenging the Status Quo

In the first episode of the podcast series, Rahul talks to Cristina de Balanzo, Ph.D., the Board Director of Walnut Unlimited, about merging the advertising industry with neuroscientific research. Cristina tells Rahul how she was in the right place at the right time for many of the defining moments of her career and to "Be fearless. Be curious. Be ready to challenge the status quo."


Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 2]

Learn by Taking Risks in a Safe Environment

In the second episode, Rahul talks to Founding Partner at Day One, Abigail Stuart, about her journey in marketing research & insights. Abigail started her career in market research in 1995 after graduating with a degree in Arts and went on to become the youngest ever Managing Partner at Hall & Partners Health at just the age of 28. She tells her story of an accidental interview that sparked her interest and led her on the path to spend over 20 years in the industry.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 3]

Being the Change you Want to See

In the third episode of the podcast, Rahul talks to Co-Founder and CEO of Convosphere, Jackie Cuyvers. Find out how Jackie acquired her coding skills, and how she’s able to stay motivated after so many years in the industry. 

Jackie offers young professionals and budding entrepreneurs some valuable advice, and she talks about her work to support and empower women leaders, all on this episode of Data Stories: Leaders at Work.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 4]

Importance of Building Your Personal Brand

Welcoming 2021, in the fourth episode of the podcast, Rahul talks to Jake Pryszlak, an associate partner at Newgate Communications Research. Why did Jake decide to start his own blog and podcast? 

Hear about how he managed to maintain his blogging consistency while working a full-time job, and how he’s learned from others to separate himself from the crowd. Jake gives some advice to both his younger self and to all aspiring researchers, all on this episode of Data Stories: Leaders at Work.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 5]

Getting to the Root of Client Needs through Empathy

In this episode, Rahul talks to the Managing Director of YouthSight, Josephine Hansom, about psychology and youth market research. What keeps Josephine motivated in her job? Hear about the happy coincidence that led to her going into market research after her degree in psychology, how she’s helping young people become interested in market research, and the importance of storytelling and communication in research. 

Josephine gives some advice to young market researchers, some useful resources for managing time, and we hear about the great women who influenced and inspired her, all on the fifth episode of Data Stories: Leaders at Work.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 6]

Overcoming Gender Bias in the World of Technology

In this episode, Rahul talks to Hannah Marcus - associate director at Discover.ai about English literature, semiotics, AI, and cultural taboos. How did Hannah’s degree in English literature become intertwined with her love of semiotics? 

Hear how she makes herself stand out from the crowd, and why it’s important to open the conversation around gender and gender politics. She gives some valuable advice to interviewees and emphasises the importance of networking.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 7]

Hard Work Beats Talent When Talent Fails to Work Hard

In the seventh episode, host Rahul Jerome interviews Lewis Wiltshire, CEO of Seven League, a digital sports agency part of the Mailman Group. With a background in newspaper reporting, how did Lewis adapt to digital journalism? 

Hear his thoughts on the future of digital sports consumption, and get some great advice on how to reach your professional goals, all on this episode of Data Stories: Leaders at Work.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 8]

Experience Is What You Get With Failure

In this episode, Rahul talks to the Head of Data and Enterprise Solutions at Twitter, Joe Rice, about his diverse career. Armed with a degree in Public Affairs and a keen interest in politics, Joe launched his career as a Consultant in Geographic Information Systems, before joining various other industries including pharmaceuticals, international development, and technology.

Joe shares his incredible journey so far, and where he sees his career going in the future. He gives some valuable advice to young professionals starting their career in technology sales, all on the 8th episode of Data Stories: Leaders at Work.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 9]

If You Are Not Learning, You’re Falling Behind

In this episode, Rahul talks to Trinity McQueen’s Customer Director, Laura Morris, about how she transitioned from a research practitioner to a business developer. Laura’s keen interest in economics at school led her down the path of business studies and a 20-year journey in consumer research. 

She talks about her career choices and interests that spun her research role to business development. She emphasises the importance of networking and building relationships. Hear about her experience with domestic abuse and how she’s dedicating her time to help other victims, and she gives some valuable advice to new and junior researchers, all on this episode of Data Stories: Leaders at Work.

Rahul Jerome Rahul Jerome Founder, insight-intelligence.com

Data Stories: Leaders at Work [Episode 10]

Being Brave and Curious to Stay Ahead of the Curve

In this episode, Rahul talks to Vice President, Group Director, at Digitas, Allie Wassum, about social media strategies and insights. How did Allie pivot from digital marketing to specialist social media roles? 

Hear about her volunteer work with Best Buddies, the source of her motivation, and her valuable advice for both her younger self and those looking to get into the industry, all on this episode of Data Stories: Leaders at Work.